Virgil Abloh is a master multidisciplinary, versed in deejaying, architecture (he has a master’s degree from the Illinois Institute of Technology), creative direction of which he has managed for Kanye West since 2003, and of course, fashion design. Abloh first ventured into streetwear with his brand Pyrex Vision, an instant cult hit producing reappropriated screen printed t-shirts, logo laden flannels and basketball shorts. Despite its popularity, the brand was short-lived, lasting only a year as Abloh became a part of the BEEN TRILL collective where he collaborated with Heron Preston and Matthew Williams, now founder of New York-based label Alyx. Within the same year, Abloh branched out on his own again to found Off-White in 2013.

In its early collections, Off-White still displayed strong remnants of Pyrex’s school-gym uniform inspired aesthetic, though it was not long before it matured into the realm of luxury streetwear, earning Abloh a nomination as a LVMH Prize finalist in 2015.

Based in Milan with all Off-White’s merchandise manufactured locally, Abloh continues to jet set around the world to tend to his many simultaneous occupations—he often finds himself designing in transit on his phone. Even with his time split amongst all his projects, he dedicates untainted focus to meticulously selecting fabrication for all of Off-White’s pieces, and to the development of visionary concepts for every collection. For women's Spring/Summer 2018, Abloh named the late Princess Diana as his muse titling the collection “Natural Woman”, and drew ideas from the numerous commemorative photos published of her. For men’s, revered conceptual text artist Jenny Holzer was enlisted to collaborate on a runway show titled “Temperature”.

The brand’s signature diagonal stripes and yellow industrial straps are omnipresent season after season, but these details are about as predictable as each collection gets. “I’m only interested in creating new things,” the creative director divulged. Ingenious construction and daring cuts give every garment a very specific intention of wear. Bridging the gap between lush sophistication and street savvy, offerings range from an edgy, elegant draped dress to quintessential hoodies and sweatpants in collaboration with athletic wear icon Champion.

/ /