FEAROFGODZEGNA

Ermenegildo Zegna and Fear of God write a new page for menswear, intertwining tradition and authenticity within the essentiality of their story. A sum of elements where the two identities merge to create a third one.

The desire to collaborate on a common project was triggered between the artistic director of Ermenegildo Zegna, global leader in luxury menswear, and the founder of Fear of God, which was born within the Californian subculture environment and has become a symbol of the new American luxury. With the objective of identifying and following a new path of masculine elegance that is also wearable for women.

The collection is a total look: suits whose jackets lose their revers and where the pockets slide along the sides, coats designed with the absolute comfort of a one size fits all concept and made from the finest natural fabrics, a super lightweight suede shirt-jacket and black leather bomber, both featuring an embossed Zegna logo. Jeans share the same casual attitude as accessories, among which western ankle boots and long woven belts that tie at the front. The color palette, with its mélange grey, vicuna and taupe, is all about neutrals.

Established Location Creative Directors
2020 Milan/Los Angeles Alessandro Sartori and Jerry Lorenzo

 

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