After graduating from Parsons School of Design in New York City, Mara Hoffman founded her eponymous label in 2000. Her brand focuses on creating colorful and printed pieces that are globally-inspired and made to enhance the female form. From swimwear to ready-to-wear her collections are bold yet understated, functional yet powerful.
Mara HOFFMAN has since made it her company’s mission to make the brand as socially responsible as possible by using ethically sourced and recycled fabrics, as well as partnering with environmental organizations and nonprofits to ensure they’re efforts are making a lasting impact. The brand is known for an eccentric mix of high-waisted bikinis, billowy dresses and feminine skirts.