It was when Salvatore Ferragamo made his first pair of heels at just nine years old that he knew he was born to create shoes. He went on to study shoemaking in Naples, Italy, and launched his label in Florence. It was only after he immigrated to the United States where he found success designing shoes for Hollywood stars in the 1920s. He obsessed over details like fit and comfort, which he combined with colorful silhouettes, to create unique and innovative designs such as the wedge heel.
After years of living and working in the States, Ferragamo took his label back to Florence, where he expanded to leather bags, eyewear and ready to wear. In 1960 Ferragamo died and left the company in the hands of his family.