The 27-year-old Sarah Staudinger decided to venture out on her own after years of working in the fashion industry as a designer and stylist. With co-founder George Augusto by her side, she launched her namesake label, Staud, in 2015 in Los Angeles. The brand is inspired by sophisticated and fun vintage pieces that stand the test of time.
Each piece is feminine yet strong, simple yet bold and casual yet a complete statement. After just a few years, Staud has quickly joined the ranks of the fashion elite with frequently sold out pieces and increasing long waitlists for their covetable bags.